Substance Stager – Amber Rose Dalton

Introduction

This blog post aims to sell a mystery box of Odd Socks using Adobe Substance Stager. The target audience includes anyone looking to purchase novelty gifts for any occasion, although the box is primarily aimed at young adults.

Initial Design Sketches

Figure 2 – Odd sock’s initial box design sketch.

Development Process

The development process is documented below and shows different stages throughout the design process and exportation. Adobe Substance Stager was used to showcase the mystery box, rendering 6 images and also experimenting with the turntable feature. Once rendering was finished, Premier Pro was used to put all the renders together to form an animated turntable shot.

Figure 3 – Importing Odd Socks design into Adobe Substance Stager and manipulating the image to fit the box.

Figure 4 – Changing the background colour to compliment the Odd Socks box.

Figure 5 – Rendering the turn table images to be edited into a video in Adobe Premier Pro.

Figure 6 – Importing the images as a sequence into Adobe Premier Pro.

Figure 7 – Importing the images to the stage to form the turntable video.

Figure 8 – Exporting the turntable video as an MP4.

Product Renders

The Odd Socks Mystery Box uses bright colours and bold typography to ensure it stands out on the shelf amongst other novelty gifts. The box is covered in mystery socks which communicates the overall goal of the product. Once the buyer opens the box they will be presented with three odd socks with fun designs. The reasoning behind the box of three is that it complements the concept of the odd socks, where the socks don’t come in pairs and the designs don’t match.